The best things in life are free, right? Well, sort of. The best things in life are the things you put your attention on.
Your attention is technically free, but comes with a high opportunity cost – when you pay attention to one thing, you are choosing not paying attention to all the others.
I’ve been there. I’ve downloaded all the freebies and lead magnets I could get my hands on, hoping one would be just the ticket to skyrocketing my business to the next level.
And then I’ve left those pdfs and free e-courses unfinished because I got distracted by the next shiny object. Or worse, they were too light on value and wasted my time.
That’s why I want to make this different.
Do I believe the content in these pdfs can help you?
Absolutely, or I wouldn’t have bothered putting my attention on creating them.
But you have to do the work to make them work.
Core Values Workbook
This exercise was the cornerstone of my first course. I held out a long time before deciding to give it away for free, but I know how important it is to follow your values when you’re creating a business and brand.
Values are how you attract your dream customers, create cohesive and compelling content for your marketing, and help you navigate the never-ending sea of possibilities as you take the next step in your business.
Time to complete:
approx. 2 hrs
Stage of business:
new – mature
Visual Branding Quick-Start Guide
This workbook was created as a tool to help brand new entrepreneurs DIY their logo and visual brand. It also comes in handy for more established business owners who are thinking about rebranding and want some knowledge around design basics before engaging with a professional designer.
Time to complete: approx. 4 hrs
Stage of business: new