Last week I helped teach local business owners how to get their businesses up and online fast. With limited time to speak, I had to boil my marketing and sales strategies down to the very first steps. Now I want to share these resources with you, too. Note: I’ve personally used tools followed by an […]
What does it mean to actually have customers and clients who are loyal to your brand? While there are many triggers to making a customer loyal to your brand – quality, service, personality – it’s also important to understand that brand loyalty is a spectrum. Some customers may already be shopping around, while others would […]
I want to share with you a little productivity tip that I’ve perfected over the past few years. But first, story time. I can still vividly remember the first time I ordered in a pizza with my son. He was five and over the moon that someone came to our door to drop off our […]
As children, we all want to fit in. We copy our peers and live in fear that someone will notice that we’re weird or different, because if someone notices there is a real risk of a mob of teasing and bullying to follow. At least, that’s what our brain tells us after hundreds of years […]
I’m sure you have big dreams. We all do. However sometimes those aspirations feel beyond our reach or too far into the future to seem real to us right now. And truth be told? Most of us are scared of achieving them. It’s called the fear of success, and it sounds completely and utterly ridiculous. […]
You can have a promotional calendar, content creation calendar, and social media calendar all working within your content calendar.