Like you kinda know what you should do next to grow, but you’re not quite sure how to (or if you even really want to?)
When you get overwhelmed, do you find yourself throwing spaghetti at the wall to see what sticks?
Or do you freeze up in inaction and say that you’ll focus on growth next week, next month, next quarter, or next year?
Do you sometimes think that one more certification or external validation is the only thing standing between the coaching business you have and the coaching business you dream of?
If your answer to any of the above is ‘yes’, then your biggest problem is that you are an expert – at coaching (even if your imposter syndrome is telling you that you’re not).
But being an expert in your craft does not make you an expert at growing your business.
The truth is, you probably have all the skills and experience you need RIGHT NOW to grow your business, but because you’re not sure what comes next you are defaulting to what you are already good at – learning and growing in your area of expertise.
I know all about this because I did the same thing in my own area of expertise – business growth strategy.

If we haven’t met yet, my name is Jessica Wicks. I’m a marketing-specialist-turned-growth-strategist whose passion is helping the helpers to navigate the conventional business wisdom to create businesses they love and scale them to reach more people.
For the past 10+ years, I’ve been working with businesses from pre-revenue to $10M+ annual revenue to create custom strategies and systems aligned to their strengths, preferences, and vision to help them create a bigger impact in the world.
While you’ve been nerding out on becoming a better coach and working with coaching clients, I’ve been nerding out on all the different ways that service providers can leverage their knowledge to scale their business.
Want to get connected or start working with me?
There are a couple of first steps available to you:
- Download my free core values workbook + get on my email list
- Send me a message over on LinkedIn or by email at hello[at]jessicawicks.ca
- Visit my services page to see how I’m currently working with coaches and consultants like you
I look forward to getting to know you!
Talk soon,
